Now that your business is online, you need your existing and potential customers to be able to get to you as easily as possible.
This done by increasing your visibility, both online and offline.
Online options could be through search engines, increasing where you rank for certain words that are relevant to your business by SEO (Search Engine Optimisation), your audience may be very active on Social Media, so this could where you can be seen and talked about.
- Search Engines
- Social Media
- Newsletter
- E-Mail Marketing
- Regular Blogs
Offline could be by using advertising and promotions to inform about your products and offers, drive traffic to your website, physical location or just get in touch.
- Small rinted media (leaflet, flyers, brochure, ...)
- Large printed media - (Billboards, Posters and various posibilties)
- Advertising (Audio and Video).
- SMS
The best results is achieved by having a proper Marketing strategy in place, to plan where and when to do what.